Privacy Policy
Last Updated: May 2026
At novaa, we respect your privacy and are committed to protecting your personal information. This policy explains how we collect, use, and safeguard your data when you shop with us.
Information We Collect
When you use novaa, we may collect the following information:
Personal Information
Name, email address, phone number, and delivery address provided when you register or place an order.
Payment Information
We do not store your card details. All payments are processed securely through Paystack. We only receive a transaction reference and status.
Order Information
Details of products purchased, order history, and delivery status.
Technical Information
IP address, browser type, device information, and pages visited — collected automatically when you browse our website.
How We Use Your Information
We use your information to:
- —Process and fulfil your orders
- —Send order confirmations and shipping notifications via email
- —Respond to your enquiries and provide customer support
- —Improve our website and product offerings
- —Send promotional emails (only if you have opted in)
- —Comply with legal obligations
Sharing Your Information
We do not sell or rent your personal information. We may share your data with:
Courier Services
Your name and delivery address are shared with our courier partners to fulfil your order.
Payment Processors
Paystack receives your email address and order amount to process payment. Their privacy policy applies to data they collect.
Email Service Providers
We use Resend to send transactional emails such as order confirmations and password resets.
Legal Requirements
We may disclose your information if required by law or to protect the rights and safety of novaa or others.
Data Storage & Security
Your data is stored securely on servers hosted by Neon (PostgreSQL) and deployed via Vercel. We implement appropriate technical measures including:
- —Encrypted HTTPS connections on all pages
- —Password hashing using bcrypt
- —JWT-based authentication with short-lived access tokens
- —Secure HttpOnly cookies for session management
While we take security seriously, no system is 100% secure. We encourage you to use a strong, unique password for your account.
Cookies
We use essential cookies to keep you logged in and maintain your session. We do not use advertising or tracking cookies. You can disable cookies in your browser settings, but this may affect your ability to sign in or use the checkout.
Your Rights
Under the Protection of Personal Information Act (POPIA) and applicable South African law, you have the right to:
- —Access the personal information we hold about you
- —Request correction of inaccurate information
- —Request deletion of your account and data
- —Opt out of marketing communications at any time
- —Lodge a complaint with the Information Regulator of South Africa
To exercise any of these rights, contact us at info@novaa.co.za.
Data Retention
We retain your personal information for as long as your account is active or as needed to provide services. Order records are kept for a minimum of 5 years for accounting and legal purposes. You may request account deletion at any time.
Third-Party Links
Our website may contain links to third-party sites. We are not responsible for the privacy practices of those sites and encourage you to read their privacy policies before providing any personal information.
Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated date. Continued use of our website after changes constitutes acceptance of the revised policy.
Privacy Enquiries
For any questions about this policy or how we handle your data: